We've all been on both sides of this issue; someone asks us for a testimonial and we're too busy to write it - or we ask someone and they say "write something for me". Pronto to the rescue! Attached is a document with 10 sample testimonials for every type of situation.
One of the key objection in every prospect and potential buyers mind is "Why should I believe you?" Testomonials are a powerful tool to overcome this objection. Keep this document in your back pocket so you can make it easy for your clients to say something nice.